China fines Muji over Taiwan label on coat hanger packaging

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'One China,' explained

One in every of Japan’s most iconic retailers has run into bother in China over the politically delicate situation of Taiwan.

Muji — which is thought for its family items, garments and stationery — was not too long ago fined 200,000 yuan (about $31,000) by Shanghai authorities after officers found the corporate had imported a batch of coat hangers wrapped in packaging that described Taiwan as a rustic.

Labels on the packaging mentioned “Nation of Origin: Taiwan” in Chinese language, in response to the Shanghai Administration for Business and Commerce. China considers self-governed Taiwan to be a part of its territory and has stepped up efforts in current months to make worldwide corporations comply with its line.

Muji was discovered to have failed to examine the packaging correctly and due to this fact was deemed responsible of impairing China’s nationwide “dignity or pursuits” in its promoting, the Shanghai authorities mentioned.

The discover asserting Muji’s punishment was dated March 22, however Chinese language media first reported it this week.

Related: The compromises that companies make to do business in China

Ryohin Keikaku, the Tokyo-based firm behind Muji, promptly modified the packaging of the hangers and apologized for violating native legal guidelines, spokesman Yasuaki Inoue instructed CNNMoney on Thursday.

01 MUJI China FILE RESTRICTED

This isn’t the primary time that Muji has fallen foul of Chinese language authorities over territorial points. In January, it pulled a catalog after Beijing complained one of many maps was inaccurate.

The corporate obtained a warning however was not fined in that occasion, Inoue mentioned.

Half of Muji’s practically 460 abroad shops are in mainland China, in response to the corporate’s web site.

Related: Gap apologizes for China T-shirt that didn’t include Taiwan

World corporations have confronted rising stress from China over their descriptions of Taiwan and different locations this 12 months.

Greater than 30 airways have been not too long ago warned by Chinese language authorities to not checklist Taiwan as a rustic on their web sites, a transfer the US authorities has described as “Orwellian nonsense.”

Retailer Hole (GPS) apologized to offended social media customers in China earlier this month for a map on one of its T-shirts that appeared to counsel Taiwan wasn’t a part of the nation.

Taiwan’s authorities has publicly criticized some corporations who’ve bowed to stress from Beijing.

— Junko Ogura and Steven Jiang contributed to this report.

CNNMoney (Hong Kong) First printed Might 24, 2018: 7:12 AM ET





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