“This is not hyperbole, and I am not kidding.”
Norcross said he and the Weather Channel were “concerned” over reports that people in mandatory evacuation zones had decided to stay. He looked directly into the camera, and with straight, curt sentences, made a final plea:
“I cannot overstate the danger of this storm,” he said before reiterating that there will be damage and, likely, “heartbreaking” loss of life.
He concluded with this final message from The Weather Channel:
This is a message echoed by most news and weather outlets — including a very, er, interesting one from Fox News — but Norcross’ poignant and straightforward delivery really resonated with people.